
Why India’s Top Companies Are Rethinking Corporate Gifting From the Ground Up
A few years ago, corporate gifting meant a diary, a pen, and a card with the year printed on it. Walk into a Fortune 500 office in Mumbai today, and

A few years ago, corporate gifting meant a diary, a pen, and a card with the year printed on it. Walk into a Fortune 500 office in Mumbai today, and

Most new hires decide how they feel about a company in the first ninety minutes of their first day, long before their manager has finished the induction deck. HR teams

A few years ago, “eco-friendly” on a gift tag was mostly decoration. The candle inside was still paraffin, the packaging still plastic-wrapped, and the word “sustainable” did more work on

Walk into any office in Mumbai this year, and you’ll notice something. The generic diaries have disappeared from gifting budgets. So have the branded pen sets nobody ever uses twice.

Light a candle in a closed room for an hour. Then open a window and notice what hits you first, the lingering fragrance, or a stale, slightly chemical undertone you

Most people spend more time picking a gift bag than the gift itself. And when it comes to housewarmings, the usual suspects, a fruit basket, a diffuser, and a decorative